Add your cart dates and the days you show up. Your calendar maps out every email, post and piece of content from first warm-up to final call.
A free live event right before your cart opens, like a webinar or challenge.
Fill-up is how long you promote your event before it starts. 7 to 10 days is typical, up to 2 weeks for a bigger launch. Your pre-launch weeks line up with calendar weeks, so fill-up may run a few days longer. Your cart opens on the last day of your event.
The days you'll send emails to your list during pre-launch.
The days you'll post on social during pre-launch.
Your podcast, YouTube, blog or live. Usually once a week.